Heidi Smith

Freelance Copywriter

Heidi Smith is a freelance writer who specializes in creating clear and professional copy, with an eye for detail and an emphasis on quality.

Informative & Instructional Copy

Heidi excels at transforming her clients’ ideas and source materials into well-organized and comprehensible copy.

Instructional manuals ● FAQs ● Annual reports ● Marketing materials ● PPT Presentation copy ● Info sheets, backgrounders ● Training materials, best practices ● and more

Public Relations & Storytelling

Heidi knows how to present a compelling story that has an affect on its audience, whether that is inspiring customers to trust in your business or demonstrating need for your non-profit.

Press releases ● News and magazine articles ● Website About pages ● Grant writing ● Impact stories ● Cases for support ● and more

Heidi's background in education, the non-profit sector, and the arts allows her to understand the climate of these industries and write content that is relevant and insightful.


Heidi has a Bachelor of Arts in Linguistics and Master of Education, and has taught English as a Second Language at the post-secondary level.

Non-Profit Sector

Heidi has volunteered and worked for multiple non-profit organizations, including United Way, so she is acquainted with the non-profit world and what is happening locally.

The Arts

Heidi has long been involved in the arts as a visual artist and singer, and she understands the behind-the-scenes challenges faced by artists and arts organizations.

Copywriting Portfolio

Press Release

Kelowna Pride Society

A press release announcing the grand marshal for the Kelowna's annual Pride March

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Pitch Deck

Natural Health Alliance Inc

PowerPoint presentation for a startup, Natural Health Alliance Inc, to show potential investors

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Impact Story

United Way CSO

A local woman’s story of how her life was saved by social services supported by United Way

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Op-ed Article

United Way CSO

An op-ed in response to the release of the 2017 BC Child Poverty Report

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Interpretive Essay

Alternator Centre for Contemporary Art

A short essay which explores themes in Justin Langlois’ exhibit, Unlikely Negotiations

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Website Copy

United Way CSO

Website copy for the local United Way’s completely new website (2017)

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If you have any questions or you'd like a quote on your project, please contact me!